Do you feel like no-one understands your business?

Stuck in-between small start-ups or sole traders and the big guys, life can be challenging for medium businesses in Australia, Canada and the United States – especially if your aim is to expand. The unique needs of medium business are sometimes lost in the fray. Business growth is largely dependent on building capacity and capability, but this can be difficult to do when you’re running skinny margins – especially locally where the cost of resources is particularly high.

Medium business are relentlessly faced with rising operational costs, growing competition, and keeping up with the continuous evolution of technology. The need to differentiate yourself and continue to deliver exceptional products and services has never been more important – and doing this while maintaining operational efficiency can be quite the juggling act.

What strategies can medium businesses take on to ensure they really prosper and grow?

Offshoring solutions for business growth

Offshoring and outsourcing (read about the difference here) have been utilised by businesses of all sizes for quite some time now, but the contemporary model can open up a whole world of possibilities for your business to flourish. It’s an intelligent, strategic solution to a myriad of business challenges.

Put simply, offshoring is like having your own staff based in another location, with lower costs and overheads. Recent advances in digital and communications technology make enhancing your local team with offshore resources easy, efficient and cost effective. Any roles that can be performed remotely or do not require physical interactions could be offshored.

We understand if you still need some convincing. Let us bust some common offshoring myths or read on for more detail about how offshoring can build efficiency, create capacity and give you the opportunity to reinvest in your business so you can build and grow.


Skilled, professional staff for medium businesses

Offshoring is all about finding skilled, professional staff who will help you create efficiency and reduce costs in your business.

There are numerous roles you could base in an offshore team. For example, Xero trained accounts payable and receivable roles through to digital marketing, graphic design, social media management, and even web development. The roles you could offshore are totally dependent on your business goals and objectives.

If you’re aiming to optimise operational efficiency, why not consider replacing process intensive tasks with offshore employees? Functions like client service or accounts focused roles are ideal for offshoring.

Are you seeking to build your business profile within your market segment? Growth focused roles like social media, graphic design and digital marketing are all great examples of functions that can be incorporated in an offshore team.

Your offshore team can be any size. You can start with just a few roles and build your team with your business. You’ll find that just having additional capability will have a significant impact on your ability to service customers, build market share, and grow capability in a sustainable way.

If you want to learn more about the types of roles that are easily offshored and how you can identify potential roles suited to offshoring, click here for a comprehensive list.


What are the benefits?

Using offshore talent allows you to quickly access highly skilled professionals at a fraction of the cost of local workers. You could save 70% or more on salaries using offshore team members. This allows you to optimise efficiency and increase capability and capacity quickly and effectively.

Consider this: You need a social media adviser to build your online profile. Home grown talent would cost you anywhere from $45,000 to $80,000 a year. Factor in on top of that, payroll, superannuation, training and development, office space, technology, software … the list goes on. Even a consultant that drops in and out of your business comes at a premium. Why pay $80,000 when you can pay $24,000?

Offshoring is also ideal for process intensive tasks like payroll or accounts receivable – or even customer service.

Utilising offshore resources enables medium business to target their spending and get the best possible return on investment. Offshoring minimises costs and increases efficiency, building capacity for growth and investment in onshore talent.

Getting started

Diversify is a premium offshoring service provider based in Australia. We coordinate your offshore or outsourced resources in Metro-Manila in the Philippines. This choice of location has been carefully considered and there are some important reasons for offshoring from here.

Once you get in touch with us we’ll sit down with you to get some insight to your business. We want to understand it as intimately as you do, from your high level strategic goals and objectives right down to the most detailed processes and procedures.

After we understand your business inside-out, we’ll design an offshore strategy that’s specifically tailored just for you and work beside you to get it up and running. We have a tried and true methodology that we’ve refined over time.

Unlike many offshore providers, we work closely with our clients to ensure their new offshore employees are transitioned smoothly. Once we have worked through the recruitment and on-boarding of your new team members with you, we’re on hand to ensure your offshore employees are firing on all cylinders. That’s the Diversify difference.

Building a high performance culture

Diversify will completely support your offshore team with everything they need: a great working environment; cutting edge technology; professional development; and a supportive and nurturing culture including staff events all year. We manage all of the operational aspects of your employees, so all you need to do is manage their workflow and workload.

Our people stick around for a long time. They love our culture and work hard for their overseas employers. By focusing on building a rewarding culture, we have achieved one of the highest retention rates in the offshore industry (97%). This translates to your offshore people staying with you long term; growing a deep understanding of your business; and delivering the outcomes you’re looking for. They’ll become integral, value adding team members. It’s a win, win!


Fee Structure

Diversify charges a one off, monthly fee that includes everything from salary through to benefits and service costs, which is agreed to up front. This keeps things predictable for your budgeting and projections.

Learn more about fees